Background and Context: To create awareness at mass level in developing country India, as we feel the their is much need of awareness required seeing the scenario of cancer in India
Aim: To reach the grass root mass of India to screen and detect this deadly disease as we all know early detection is the key to save cancer patients
Strategy/Tactics: we have 650 + branches in our NGO all over the country and we take awareness programs across the country with their help reaching the mass, moreover we have made one of its kind mobile detection unit focusing breast cancer and cervical cancer with mammography unit and x-ray to screen cancer patients across the country in remote areas where the screening facility is not available.
Programme/Policy Process:different awareness program with collage students in collage like last year we took a campaign known as I SMOKE campaign with post graduation students in more than 50 collages covering more than 50000 students, this year we conducted lectures in different cities with oncologist for awareness on cancer and about cervical cancer vaccination and very recently we launched our mobile cancer detection unit which had conducted 6 successful camps at different locations.
Outcomes/What was learned: we need to fight with the disease at early stage to win the battle.